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Book of the Month

Steele Here: An Underdog’s Secret to Success
By Robert Steele
Former Dallas Cowboy, Super Bowl XIII

Author Robert Steele  

Dallas newspapers called Robert Steele's chances of making the Dallas Cowboys roster a million-to-one shot in 1978—the first of many such odds that the former Cowboy and present CEO of TheEnterpriseZone has beaten in his lifetime. Football fans and the sports-illiterate alike will find lessons worth learning in Steele’s book, Steele Here.

If you've ever felt like an underdog, Steele Here is a one-stop-shop for inspiration, from practical advice ("be coachable” and “know your fans," for example) to life-long proof that you can overcome all obstacles with dedicated effort. "If you’re the underdog, you’ve got to give your all—every day, every play—and you’ll never have a reason to look back on any performance with regrets," Steele offers in the very first chapter, along with his inspiring motto: "If it’s going to be, it’s up to me." He also encourages readers to do their homework, know their supporters, and always buck the odds!

Some of Steele Here's wisdom comes from the lessons he learned from legends of the Dallas Cowboys' golden age, such as coaches Mike Ditka (who wrote the foreword) and Dan Reeves, as well as fellow former Cowboy and legendary Hall of Fame inductee Roger Staubach. " Steele Here will make you feel like you are in the Cowboys training camp sweating every cut and wanting to make the team," Staubach raves. “I loved this book.”

You don't have to be a football follower to appreciate Steele's practical approach to life and its many hurdles. “I saw Robert, in action, putting these principles to work even before I knew the Steele Here story,” says former BCBS CEO Bob Greczyn. "Robert lives this every day. You should too" To find out more about book events and Steele Here, visit!/SteeleHere

"Steele Here will make you feel like you are in the Cowboys training camp sweating every
cut and wanting to make the team. I loved this book."
— Roger Staubach
Heisman Trophy winner, Dallas Cowboys Super Bowl Champion
Quarterback and MVP

Robert Steele
Buy the Book

Past Book of the Month
The Children's War Book  
The Children's War: Germany 1939 – 1949

by Peter Bodo Gawenda
I’ll Follow the Moon

By Stephanie Lisa Tara
(Winner of the Mom’s Choice Awards and the Chocolate Lily Book Award)

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